
Consumer Products and Retail
Consumer products and retail businesses are entering a new growth era: from loyalty to relevance. Discover how we are equipping business leaders with leading edge expertise and insights to boost digital transformation, stay customer focused, navigate complexity and unlock value.
Consumer Products and Retail
Winning in the digital economy
Constant disruption continues to test the Consumer Products & Retail industry – presenting new opportunities while challenging norms – faster than many companies can keep pace.
Despite the uncertainty, consumer goods enterprises need to work hard to stay relevant to their customers’ evolving wants and needs, protect their brand, refine their offerings, and safeguard their supply chains. In this new era of digital-based competition and customer control, the ‘loyalty era’ of marketing is waning as people are increasingly buying because of a brand’s relevance to their needs in the moment. Businesses must anticipate changes in consumer behaviours and harness the power of real-time data-driven insights to guide and accelerate decision making.
Meanwhile, retailers must look to the future for ways to embed resilience, capitalise on consumer trends and integrate different business models. Retailers need more than a good deal to make a sale and keep loyal customers coming back. A winning position requires superior digital transformation strategy, attractive merchandising, efficient operations, targeted marketing, a robust organisation, and reliable technology.
The Consumer Products and Retail industry has reached an inflection point where those who delay transformation may not exist tomorrow. Pairview brings winning strategies that help businesses to manage change, simplify the complex, stay customer focused and operate at a lower cost with greater agility.

How can we help
Learn how we can help you to balance your portfolio to create products, services and organisations that consumers find relevant, build operational agility and transform value chains into a flexible network of capabilities.

Better Customer Segmentation and Targeting

Optimising Customer Journey

Enhancing Customer Experience

Real-time Tracking of Customer Behaviour

Optimising Inventory and Reducing Out-of-Stocks

Improving Retail Store Layout and Design
Flagship Solutions

Real-time Business Intelligence Dashboards
Making v requires a 360-degree view of all the aspects of the business, even those you didn’t think of.

Social Media Sentiment Analysis
Drilling-down into the voice of the customer via social media APIs, Social Media Sentiment Analysis

Energy Price Forecasting
Better predict demand and prices across multiple forecasting horizons – short, medium and long term. Our estimated service ROI
Case Studies
Route-to-market strategy for Fiber Broadband
End-to-end advanced analytics strategy for their new Fibre Broadband proposition. Route-to-market strategy for a major TELCO- Fiber Broadband proposition